Case studies

Proof, with the numbers attached

Every engagement ends with a documented case study: the metric, the method, and what we would do differently. These are ours.

ServiceNow consulting · B2B services · EMEA

They targeted France. The market that converted was Italy.

A ServiceNow consulting firm with a mandate to expand across EMEA and no commercial structure to do it with. The engagement ran six mon…

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Conversational AI · B2B

Selling to everyone means converting no one

A conversational AI company with a capable product, active simultaneously across voice services, healthcare, real estate and hospitalit…

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Beauty · B2C · Launch

Revenue multiplied by 3.6 while marketing dropped from 49% to 16% of it

A clean haircare brand launching ICURL, a range built specifically for curly hair, into a category dominated by legacy names with far l…

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Travel · B2C & B2B · Brand build

When the brand becomes the first acquisition channel

A travel agency in La Marsa, Tunisia, operating in a saturated and undifferentiated market: the same offers, the same visuals, the same…

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Also worked with

Brands we have built and run campaigns for

Shorter engagements, brand builds and campaign work across retail, health and travel.

Retail · Floor & wall coverings

Wall Design Leonardo

Digital presence and content system for a Tunisian coverings specialist, built around collection launches and showroom storytelling. Community grown to 22,000.

Health · Parapharmacy

Pharma Day

Brand image rebuilt to reflect the founder's personality rather than the category default, with an editorial mix of education, diagnostics and seasonal promotion.

Travel · Rebrand & paid social

Belmer Travel

Rebrand plus Meta campaign management. Message campaigns reached 8,092 people and started 104 conversations at roughly $0.10 per conversation.

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Thirty minutes on your positioning, your campaigns and your numbers. No deck, no pitch.

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